Flash presentations are built using special animation and navigation software. Apart from the budget available, you need to assess the desired functions and outcomes of the presentation. Is it promoting a specific product or your brand as a whole? Is it intended to educate or entice?
Unlike Powerpoint a Flash presentation allows dynamic and continuious movement and navigation to any "information point" or "slide". Flash can also be successfully exported to CD and Web-friendly formats which cannot be tampered with.
| Types of Flash Presentations: |
| Sales Presentation |
| Function: |
On-screen presentation used to compliment a speakers demonstration of a product or sales concept. |
| Features: |
Series of "slides" used to emphasis and illustrate key messages. The navigation of a sales presentation is linear. This means that as the demonstration progresses the speaker will move through each respective "slide" |
| Mediums: |
The speaker can receive a copy of the presentation onto the portable medium of his/her choice (CD, flash drive, portable hard drive) |
| Leave behind CD presentation |
| Function: |
A fully navigational presentation of information on a company and/or its products. |
| Features: |
Navigation allows the CD viewer to access specific portions of content. Generally incorporates a intensive but brief animation to introduce the main company or product and the structural elements animate in. |
| Mediums: |
CD (DVD's are also available but rarely necessary)
|
| Slideshow Presentation |
| Function: |
A flow of information without Navigation (e.g. website product promotion or a CD business card) |
| Features: |
The user views a run-through of a series of steps, services or even a gallery. |
| Mediums: |
Added feature to Website
CD |
